Best Employee Advocacy Social Media Tools in 2022

Nowadays, where ‘word-of-mouth’ has its online version, it’s no wonder that companies are turning to social media to improve employee advocacy. Employee advocacy social media tools can come in very handy if you want to run employee advocacy campaigns.

While many companies scoffed at the idea of employees sharing their work-related stuff on their personal social media accounts, eventually, everyone realized how useful social media advocacy could be in promoting a company and its products. It has now become a common practice for most companies to incentivize employees.

Companies now have employee advocates, as their staff members have their own Instagram, Facebook and/or Twitter accounts.

Employee advocacy programs were first implemented in 2005 by the American Express OPEN program. Since then, they’ve spread to every major industry and now affect almost every business.

Employee advocacy programs are not only positive reinforcement programs, but they can also be used as a way to promote training or new ideas. When implemented well, employee advocacy can be a great tool to build trust, increase sales, and develop more loyal employees.

Employee Advocacy Tools

In today’s world, keeping tabs on every social media channel requires constant vigilance. The best way to stay organized is by using tools that make monitoring social media easier and more fun. This can be accomplished through a variety of different tools, including social media monitoring software as well as generic social media tools.

Whether you are a small business that wants to keep tabs on your employees’ advocacy efforts, or an employee-run company looking to stay connected with your team from anywhere in the world, there are several great employee advocacy tools available that give you direct access to various analytics tools like google analytics, etc.

What is an Employee Advocacy Social Media Tool?

An employee advocacy social media tool is a great way to keep tabs on your team and keep them in the loop. It is also a great way to build and foster a culture of connectivity within your company. A social media tool that helps you engage your team and keep them connected to strengthen your team. There are many ways to use an employee advocacy social media tool. You can choose from a variety of different programs, including those that are free, paid, and hybrid.

Best Employee Advocacy Social Media Tools

Your company’s human resources department is busy managing a complex workplace and ensuring compliance with labor laws. With so many priorities, it’s easy to overlook employee advocacy—a necessary tool for HR leaders who are looking to make the most of their time.

Employee advocacy is crucial to ensuring every employee feels welcome, supported, and heard. It’s also one of the most underappreciated tools in HR’s arsenal. In this blog post, we’ll walk you through free employee advocacy tools that will make your job easier and your employees feel more supported at work.


Slack is an easy-to-use team communication tool that has quickly become the de facto standard for workplace communication. It has a huge community of thousands of users and provides a great way to communicate with coworkers. While it’s not actually built for social media advocacy, you can communicate what to share and when to share with all of your employees at once if they are in Slack.

Slack also provides a lot of great integrations, such as CRM software, which you can use to keep track of your team’s projects and assign tasks. This is a feature that allows your team members to communicate with each other directly on Slack – without needing to use a third-party application.

This is great for issues that would benefit from a quick reply from an employee on the team. Slack also provides a great way for employees to connect with one another outside of the company. This allows them to keep track of shared interests and form networks with other employees who share their interests as well.


Trello is a task management application that can be used to track and manage projects, activities, and tasks. It is a popular tool among project managers, managers of teams, and business leaders who oversee projects and activities. What makes Trello so useful is its simplicity and flexibility.

You can create any type of board you want and add cards to each board as and when you need them. The flexibility is one of the best features of Trello. For example, you can create a board for each project or task, or you can create a global project or task board. The global board has all the information about your project or task on one spot.

In short, Trello is a tool that helps you track and manage projects, activities, and tasks. It is a popular tool among project managers, managers of teams, and business leaders who oversee projects and activities.

An employee using Trello to track their work could record their tasks for each day, and assign them a due date. Then, on the off-day, they could check their tasks on Trello and see how much work they have left to do. This would give them an idea of how they are faring and help them plan their next steps toward their goal. Trello can be used to communicate project status, track progress, and communicate key outcomes and results of a project.

Facetime or Skype Meetings

Virtual meetings are the best ways to start building relationships with your employees. Slack and Meetings, Google Hangouts, and other toolkits can all help you host meetings, but if you’re looking for a more robust way to do so, a great option is to use Google Hangouts.

This tool can host video calls with up to 100 participants from your Google account. You can record the call and save it as a 160-bit.HGC file (or . GCH file if you want to send the file as an email attachment), or you can send the file as a text message. You can also share the call via various social media platforms and bring the conversation back to the board to continue the discussion.

Respite App

Respite is a hotel software that helps you create personalized work environments for your employees. You can create a virtual work environment that allows employees to take a break without being escorted to the hotel desk or office.

The physical environment should be as comfortable as possible, with snacks and drinks available at all times, soothing sounds, and a comfortable chair. You can also create a virtual work environment using virtual assistants like Slack/Gchat robots or Teams that can help you with scheduled tasks, scheduling, and more.

Google Drive and Sheets

Google Drive is like a cloud storage service for data, but with a lot of cool features. One of the best ways to use Google Drive is to use sheets, which are tabs that you can create within a Google spreadsheet.

Google sheets is a very flexible and customizable tool that can be used for several different purposes. The one thing that makes it very useful for employee advocacy is its flexibility.

You can use it to keep track of goals and project plans, keep track of bills and invoices, track sales and expenses, or even keep track of your family’s health data. The versatility of Google sheets makes it a great tool for employee advocacy.

Networking Services

Networking is a great way to help your employees build better work relationships. This is the idea that if you have a great team member, they need to find their coworkers. You can take this a step further by using networking tools to create professional opportunities for your employees.

This can be done through a combination of online and in-person activities. It’s also a good idea to have a team-wide meeting about how you want your company to be seen by the public and how this should be reflected in the hiring process.

When you work with a partner that has a reputation for mistreatment, you are much more likely to find that they don’t work there anymore. This may seem like a long shot, but it can be done.

Calendar Reminder Tools

One of the best ways to ensure your employees’ schedules align with yours is with a calendar reminder tool. This can help you find the right time to host team-building activities, like happy hours or dinners, or it can help you find the right time to deliver important projects, like on-site training or a holiday party.

You can use tools like Google Calendar, iCloud, or Google apps on your computer or mobile device. You can select any day of the week and set up a reminder on your computer. On your mobile device, you can set up a special alert when someone on your team is due to leave their desk.

LinkedIn Elevate

Do you have employees who are looking to take on more responsibility in their jobs? Are they ready to go above and beyond the call of duty to help you achieve your company’s objectives? If so, elevate is an employee advocacy tool you should consider using.

LinkedIn elevate is a free online platform that allows users to share ideas, ask for help and find support from other employees. The service also has an app that can be used on mobile devices. The idea was born out of the necessity of having a common resource for employees who want to improve their own experience at work.

Many companies already have internal customer support programs, but employees still need handles on how to get the most out of their jobs and what kind of impact they can have on behalf of their company. The best way to use Elevate is as a communication tool between co-workers and supervisors. It’s also useful for management if you want to reduce bottlenecks in the workflow so that everyone can focus on what matters most — your company’s goals.

What Can be Done with LinkedIn Elevate at Work?

If you use LinkedIn elevate to help your employees, you’ve likely encountered a situation where an employee was stuck in a workflow because they didn’t know where to start. You could, for example, want to assist an engineer with creating a new feature, but they’re the only one on the team who knows how to get started.

Fortunately, LinkedIn elevate has a variety of tools to help with distributed team communication. Use it to schedule online meetings and group calls. Create a custom helpdesk. Set up a system to send daily emails when a task is due. Use a tool like Zendesk to connect your team in real-time.

Nowadays, businesses need to have a strong culture of support and assistance. That means they need ways to encourage and connect their employees. That’s why linked in is a great tool to have at your disposal. Not only can you access support 24/7, but you can also share ideas, ask for help, and find support from other employees just by linking in from your device.

Elevate is a versatile tool that can be used for many different situations. It can help you with distributed team communication, scheduling meetings, and more. Together with your employees, linked in can be a powerful tool for building a stronger company — one employee, one support, and one task at a time.

How to Use Employee Advocacy Social Media Tools?


An employee advocacy social media tool can be used in a variety of different ways, depending on your company culture and goals. For example, you may choose to use it as a communication tool, a learning tool, or a tool to promote what your company stands for.

Some popular ways to use an employee advocacy social media tool include:

Creating Social Media Content

Creating and creating content to share via social media can be a great way to engage your team. You can post photos, videos, and updates to keep your team connected and encourage them to join in on the conversation.

Sending Messages to Your Team

Sending messages to your team via social media is another great way to keep in touch. You can send short and long messages, including instructions on how to respond if needed.

Creating Contests

Contests are a great way to engage your team and boost your company’s brand. Contests can be simple, creative, and fun.

Tracking Engagement

Engagement is the number one indicator of whether or not a social media tool is working for your team. If most of your interactions are positive and helpful, then you’ve probably got a good thing going on.


To determine which employee advocacy social media tools you’d use, first determine the objectives of your employee advocacy program. With a plethora of service providers and applications, you’ll find a tool for literally any purpose. What do you make of our list? Would you like to add a tool or two to it? Let us know in comments!


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