Following several years without a collective sales meeting, Knauf needed a benchmark event to rally and motivate their team from the associate level up.
We planned and produced an excursion where 100 Knauf sales associates, marketing personnel and senior management members gathered in Scottsdale, Arizona, for four days of immersive programming and networking, a dive into the company’s brand refresh, new technology training, and motivational speaking sessions.
Daily schedules were filled with a full range of inspiring activities, including hiking, sunrise yoga, cook-offs, inspirational keynotes, and offsite outings.
The 2018 NSM was an indisputable success. 82% of attendees rated the meeting as Very Effective, with over half of attendees giving it a 10/10 score and 70% of the workshops receiving 5/5 stars.