ABOUT THE PODCAST

We believe that brands today can’t rely on a single, generic message served to a mass audience. The most effective way to drive relevance and growth is by speaking specifically to people based on who they are, by listening and understanding. We approach strategy with a UX-mindset, humility and empathy. We believe that brands today can’t rely on a single, generic message served to a mass audience. The most effective way to drive relevance and growth is by speaking specifically to people based on who they are, by listening and understanding. We approach strategy with a UX-mindset, humility and empathy.

ABOUT THE HOST

ABOUT THE HOST

The Host: Reed Berglund

Reed is a Martech founder, investor and President of Legacy. He has spent 15+ years in mobile gaming, eCommerce, and influencer marketing technology as founder and growth marketer. Prior to Legacy, Reed was CEO and Co-Founder of Fullbottle, a reverse auction marketplace for brand’s acquire video and photo content from creators on Snapchat, Tik Tok, and YouTube.

VIEW ALL EPISODES

ALL EPISODES